One of the hottest trends in the retail world is in store digital signage. Gas stations, transportation stations and other outlets have featured simple digital signage for many years, and they’re frequent sights above American highways. But as the prices of LCD and LED screens have plummeted, retailers are stepping up their game.
The modern digital signage featured in many upscale retail outlets today are large, high-resolution LCD screens that draw the attention of shoppers. They allow businesses to showcase ads and merchandise to customers in a beautiful, eye-catching way, with the option for a constantly rotating display. This is far easier to switch out than old-fashioned signage or window displays. And because they’re still a novelty to many consumers, visitors to the store will be impressed, and will pay more attention to these signs than traditional ones.
Many LCD signs also have interactive features, with touch-sensitive screens. This allows visitors to select and play a video about a product, for instance. Visitors can learn more about topics, find out information about current or upcoming sales, or pull up a map.
Smudges, Germs and Damage
Digital signage is a powerful tool. Unfortunately, interactive screens get dirty easily. As shoppers touch interactive displays, they grow dirty with smudges and fingerprints. This isn’t just unsightly — it’s a breeding ground for bacteria, viruses, fungi and other germs. Shop workers have to keep up with wiping down screens, in addition to their other responsibilities, just to keep germs from breeding and disease from spreading to unsuspecting shop patrons. And even if a screen isn’t interactive, if it’s within reach, customers will still touch a surface (as anyone who’s cleaned a store’s display case knows!).
An Innovative Solution
Thankfully, there’s an easy way to protect digital signage and other screens. NuShield screen protectors are a film that smoothes over digital signs, as well as televisions, tablets, e-readers, computer and laptop screens, phones and other LCD screens. This film is sturdy enough to last the life of the device, but thin enough that touch-sensitive controls still work. This film is treated with an antimicrobial, anti-fingerprint coating, which inhibits the growth of germs on the screen and eliminates the need for incessant cleaning.
All NuShield screen protector films smooth easily onto the device’s screen, with no need for special adhesives or other chemicals. If you ever need to remove it, it peels right off, with no residue. And it’s pre-cut to the screen of the device, so you don’t have to measure it or trim it down. If you have a screen that doesn’t match a size on NuShield’s site, contact us and let us know and we’ll pre-cut one to a custom size.
Digital signage is a major investment you can make in your business. Protect that investment — and your customers’ health — with a NuShield Triple A anti-microbial screen protector.
How to Order NuShield Screen Protectors
Order online or call 215 500-6426 to purchase a film to fit your display.